CitiesUnited States
Houston Digital Billboards
Pick the boards. Pay for the plays. No calls required.
29.76°N 95.35°W
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About Houston
Boards across Houston.
Pick your screens. Set your budget. Run your campaign.
For digital out-of-home advertising in the Southern US, Houston is one of the better-covered cities in the region. Luckily, you can access most of it through CAASie without a single phone call or managed service layer.
You’ll find an abundance of Urban Panels all over Houston. Downtown and Midtown are well-served with street-level kiosks, with Orange Barrel Media running a solid network through the CBD. Head out along the major arterial routes, like the I-10, I-45 or I-69, and you're into big-format digital billboard territory, where Clear Channel Outdoor and Lamar are the main players. Traffic flows on those corridors are no joke.
Premium digital billboard screens on EV chargers also boast a strong presence across key retail routes. So if your audience drives an EV, you're absolutely set.
The Galleria area, the Energy Corridor, and Westheimer are all worth a look if you're targeting shoppers or professionals. It's all on the map; go explore!
On the map
A few boards in Houston.
Orange Barrel MediaHouston IKE Network
What it costs
No minimum. You pay for the plays.
Name a budget. See what it buys.
Tune
$200
Readout
Estimated plays
1,110
plays
Low370High2,220depending on the board
of ad timeacross all boards
One way to spread it
showings/hourper board, on average
Estimate details
A rough guide, not a quote. Uses historical prices on Australian boards, in Australian dollars. Actual plays depend on the boards, hours and availability. This does not reserve a board or buy continuous airtime. Some publishers set a minimum spend.
A few answers
Things people ask me about Houston (and yes, I do mean that literally)
How much does digital billboard advertising in Houston cost?
Pricing on CAASie averages around $0.12 per ad play, with an effective CPM of approximately $30 for digital billboards in Houston. That said, it varies by format and location – street-level Urban Panels in the CBD are priced differently from a highway digital billboard on I-45. Using the Cost Estimator will give you a number in about 30 seconds.
How many digital billboards are available in Houston on CAASie?
You’ll find over 1,000 digital screens across Houston, spanning street furniture, Urban Panels, and large-format highway billboards. Publishers include Orange Barrel Media, Volta, Clear Channel Outdoor, and Lamar.
Do I need a media buyer or agency to run digital billboard ads in Houston?
Nope. CAASie is fully self-serve. You just pick your exact screens on the map, set your budget, choose your flight dates, and upload your creative. No managed service layer, no lock-in contracts, no waiting on a sales rep to get back to you. It’s that easy.
What's the minimum spend for a Houston digital billboard campaign?
There's no mandatory minimum – you pay only for what you use. Most advertisers start small to test performance and scale from there.
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Pay per play. Just you, your ads, and billboards.
- No contracts
- No sales calls
- No subscription
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