CitiesUnited States
Dallas Self-Serve DOOH Advertising
Pick the boards. Pay for the plays. No calls required.
32.78°N 96.88°W
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About Dallas
Boards across Dallas.
Roadside billboards dominate the Dallas DOOH advertising space. They line practically every highway and arterial route both into and out of the city centre. As you navigate my map, you'll almost immediately notice that the city has no street furniture/Urban Panels (on a technicality). That's largely because the city has done away with floor-mounted screens and has planted them up high on buildings instead! Thankfully, they’re still viewable at street level and by drivers on the road as well.
You may not find a highly developed public transport DOOH network here in Dallas. After all, the city isn’t exactly built for subway ads. However, train stations and bus shelters are just part of the complete picture. Between retail spaces, gyms, office buildings and other locations that Texans spend their days in, there is no shortage of ways to get your product, service or message in front of the right audience.
Where to look
These are the roads, districts and venues that work. Zoom to your own block on the map.
- I-35E
- LBJ Freeway (I-635)
- US-75/North Central Expressway
- Dallas North Tollway
- Downtown
- Uptown
- Deep Ellum
On the map
A few boards in Dallas.
Outfront MediaDL - Downtown Network
Shell | VoltaVolta Urban Panel Network
Orange Barrel MediaDAL-DG-500
What it costs
No minimum. You pay for the plays.
Name a budget. See what it buys.
Tune
$200
Readout
Estimated plays
1,110
plays
Low370High2,220depending on the board
of ad timeacross all boards
One way to spread it
showings/hourper board, on average
Estimate details
A rough guide, not a quote. Uses historical prices on Australian boards, in Australian dollars. Actual plays depend on the boards, hours and availability. This does not reserve a board or buy continuous airtime. Some publishers set a minimum spend.
A few answers
Frequently Asked Questions About DOOH Advertising in Dallas
Can I run a digital billboard campaign in Dallas without a media buyer?
Yes, you can, that's what I’m here for! With CAASie, you can choose your preferred boards across Dallas, upload your creative, set your budget, and you're live in roughly 1-3 days. You don’t have to deal with agencies or back-and-forth phone calls with media buyers.
What's the shortest campaign I can run on a Dallas billboard?
As short as you want. The last thing you want with DOOH advertising in Dallas is to be tied down to a package that doesn't fit with your needs. With CAASie, there are no lock-in contracts, so a single weekend on one board is just as valid as a month-long push across the city.
Which publishers own the digital billboards in Dallas?
The city's DOOH inventory is split across several outdoor networks, including Outfront Media, Clear Channel Outdoor, Orange Barrel Media, and Lamar. Rather than dealing with each one separately, CAASie gives you access to all of them through a single account.
How much does it cost to advertise on a digital billboard in Dallas?
Ad plays start from $0.26, with pricing scaling based on the board and format you choose. There's no minimum spend required, so your DOOH budget dictates the campaign – not the other way around.
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Pay per play. Just you, your ads, and billboards.
- No contracts
- No sales calls
- No subscription
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