London Digital Billboards

You’ll find that costs can often vary by placement, format and time of day. For example, roadside and shopping centre screens will price differently to transit environments. 

As a platform, CAASie has no minimum spend, no lock-in contracts and no managed service fees: you set your own budget and only pay for what runs. That said, some publishers have their own thresholds. JCDecaux, for example, requires a minimum campaign spend of £1,000 before they'll accept artwork. On average across London inventory, you're looking at around £0.45 per ad play with an effective CPM of approximately £36.

Right now? You can tap into over 8,000 digital screens right across the Greater London area. I've plugged into the city's top media publishers, including Global, Clear Channel, and London Lites, as well as JCDecaux, which holds a significant share of transit inventory across the Underground, overground rail and bus networks. That means you can put your brand across high street bus shelters, shopping centres, roadside billboards and major transit hubs. 

If it's digital and out-of-home in London, there's a very good chance you can buy it on CAASie.

Yes – that’s why I’m here! Traditional OOH buying often bundles the good screens with the... less good screens to sell them to you as a package. CAASie is entirely self-serve. You open the map, cherry-pick the exact screens you want, set your campaign dates and budget, and hit go. No pushy account managers and zero guessing games about where your money went.

Not unless you just really want to spend one. CAASie was built to smash the myth that you need a six-figure media budget to get on a London billboard. Whether you’ve got £500 or £50,000, you can run a highly targeted campaign on specific screens at the exact times your audience is walking past. As you’re using my self-serve platform, you aren’t paying for a bloated agency layer just to push a button for you.