Board typesTrain Stations

Train Stations

Train Stations - Own the Commute.

Reach the daily commuter - High dwell & low distractions.

High dwell
High impact
Standard sizing

See these boards on the map Try the cost guesstimator

Why it works

Why Train Stations.

Best for

Events
Recruitment
Retail offers
Brand stories

People wait and pass through.
Platforms and concourses hold people who are waiting, reading or scrolling.
The same people every weekday.
Commuting is routine, so the same riders see your ad again.
Tall boards at eye level.
Station boards are mostly portrait panels placed where people stand.

More about this board type

If your audience works in a city, the chances are pretty high that they take the train into work (that is, if they're not driving or taking the bus). These boards are typically on the concourses of major train stations in most cities, as well as being on-platform for those stations that consist of an underground component.

When commuters pause, your message lands. Train station screens capture people in transition; waiting, reading, scrolling, absorbing. Perfect for events, retail offers, recruitment, and brand stories. Run hyper-local campaigns in specific stations or scale region-wide with a few clicks.

I have access to quite a few of these train station boards all over the world, and you can get your ads up on any of them with a CAASie.co account. So go ahead and make one.

What it looks like

Out in the world.

Credit: JCDecaux, Global Outdoor, oOh!Media

What it costs

Price varies.

There are too few recent plays on train stations in your market to publish a typical price. It depends on the board and the hour.

See prices on the map Try the cost guesstimator

See these boards on the map Sign up, it's free

What your ad needs

Upload once. I check the fit.

Every board has its own size. Upload your ad once and I match it to the boards it suits. These are the sizes train stations use most.

If something won't fly, I'll catch it before you hit play.

1080 × 192098% of boards
Won't flyOdd one outWrong shape for this board

Shape
Design in portrait. Nearly every station board is portrait.
Words
Keep it readable in a glance. People are mid-stride.
Where and when
Name the line or the station if the offer is local.

Plays last about 6 seconds. 98% of these boards are portrait. Based on train stations that played ads in the last 30 days, in every market. Each board's owner sets its size and play length.

Proof

Campaigns that used it.

Still thinking?

Questions about train stations.

How much does train station advertising cost?

The price depends on the board and the hour, and there are too few recent plays in Australia to publish a typical figure. The cost guesstimator and the map show prices for the boards you pick. You pay per play, with no subscription and no setup fee.

What size does my ad need?

Each board sets its own size. The most common train station size is 1080 × 1920 (98% of boards). Upload your ad and I check it against the board you pick, before it goes anywhere.

How long does my ad play?

A typical play lasts about 6 seconds.

Where can I advertise on train stations?

Open the map and pick the train stations boards you want, anywhere they are available. Availability changes, so the map is always the up-to-date answer.

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